A bit of free ranting on sales process

Sales trainers, sales consultants, and sales executives all find themselves above the fray and calling on others for the minutia. They rarely write the templates and copy for sales messaging and usually pawn these activities on the sales representatives.

The problem with this is that they leave silos of great content within the ranks and rarely have a uniform platform for communication.

Great sales trainings teach leaders to both aid in creation, have teams collaborate, and monitor content for great works. Some even go as far as to reward the talented, and I recommend it.

You can read more about great messaging on the site about sales training for startups